A white promotional matchbook for Western Bottling Company. " REACH / FOR THE / BIG /TASTE OF / WESTERN " is written in red, white and blue on the front beside a cartoon picture of a cowboy with soft drink bottles in his pistol holsters. "WESTERN / LEMONADE " is written on the back in blue and white " ALLENCO MATCH AUCKLAND " is written on a spine of the matchbook. " WESTERN BOTTLING CO. LTD. / TARANAKI " is written in blue on the other spine. All of the matches are intact.
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